Public Transportation » Marketing - Fare Policy



Marketing transit systems to current and potential users to make use more attractive. Fare policy and fare structure of transit. Improvement of services, routes, schedules and user information systems.

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    Hot Topics: Accessibility, Commute Trips - Peak Period Trips, TDM, Transportation Finance
    Professional Guides: Innovative Transportation Programs, TDM - Transportation Demand Management

Analysis of Transit Fare Evasion [pdf] [32781] Analysis of Transit Fare Evasion : Resource Info
Statistical analysis and data of fare evasion costs for a transfer facility.

Bus Transit Fare Collection Practices [pdf] [32776] Bus Transit Fare Collection Practices : Resource Info
Detailed report on fare collection and evasion issues.

Designing Printed Transit Information Materials [pdf] [32811] Designing Printed Transit Information Materials : Resource Info
Guidebook for transit service providers to develop effective maps and other printed materials for travelers.

Developing a Printed Transit Information Material Design Manual [pdf] [32812] Developing a Printed Transit Information Material Design Manual : Resource Info
Technical information on the development of a printed information material guidebook.

Early Transit Phase-In Policy: Promoting Transit in Growing Communities [32731] Early Transit Phase-In Policy: Promoting Transit in Growing Communities : Resource Info
Proactive effort by several municipalites to enable early introduction of transit service in new subdivisions.

Enhancing the Visibility and Image of Transit [32933] Enhancing the Visibility and Image of Transit : Resource Info
How to market transit in North America.

Fare Collection Study [pdf] [32786] Fare Collection Study : Resource Info
Information on fare collection practices and automatic fare collection.

Fare Evasion on Public Transport [32779] Fare Evasion on Public Transport : Resource Info
Audit report of fare evasion policies and practices on rail, bus and ferry services.

Fare Evasion Review [pdf] [32778] Fare Evasion Review : Resource Info
Review of fare evasion policies and costs of a city transit system.

Fare Policies, Structures, and Technologies [32883] Fare Policies, Structures, and Technologies : Resource Info
Guidance in the development and implementation of fare policies.

Fare Policy Regarding Regular and/or Inflation-Related Price Increases [pdf] [32353] Fare Policy Regarding Regular and/or Inflation-Related Price Increases : Resource Info
Report for transit agencies to consider adopting programmed fare increases.

Financial Incentives for Ridesharing, Transit, Vanpools Offered at the State Level [33363] Financial Incentives for Ridesharing, Transit, Vanpools Offered at the State Level : Resource Info
Overview of state financial incentives for TDM.

Marketing Transit Services to Business [pdf] [32930] Marketing Transit Services to Business : Resource Info
Guidebook of effective methods of transit marketing.

Self-Service, Barrier-Free Fare Collection [pdf] [32929] Self-Service, Barrier-Free Fare Collection : Resource Info
Toolkit of considerations for applicability of self-service fare collection (SSFC) systems.

Strategies for Increasing the Effectiveness of Commuter Benefits Programs [pdf] [32523] Strategies for Increasing the Effectiveness of Commuter Benefits Programs : Resource Info
Marketing messages and tactics to develop and promote effective commuter benefits programs.

Survey of Proof-Of-Payment Enforcement Policies [pdf] [32783] Survey of Proof-Of-Payment Enforcement Policies : Resource Info
Survey and recommendations of fare collection enforcement policy.

Transit Information and Promotion - Traveler Response to Transportation System Changes [pdf] [32702] Transit Information and Promotion - Traveler Response to Transportation System Changes : Resource Info
Response to mass-marketed and targeted information and promotions, and real-time transit information

Understanding How to Motivate Communities to Support and Ride Public Transportation [pdf] [33353] Understanding How to Motivate Communities to Support and Ride Public Transportation : Resource Info
Strategies to increase public transit ridership.



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